Waterproof rigid core vinyl flooring is one of the most popular flooring options today for several reasons: It's low-maintenance, water-resistant, durable and cost-effective flooring.Waterproof rigid core vinyl flooring is known simply as LVT. These waterproof rigid core vinyl flooring offer superior durability and are designed to perfectly mimic the look of wood, stone, marble and ceramic floors.

In recent years, waterproof rigid core flooring (LVT) has gained popularity worldwide, with sales increasing from 307 million square meters in 2014 to 625 million square meters in 2018, an average growth rate of more than 19%. Europe is the largest consumer region in the world, followed by North America.